Sunday, March 9, 2008

Is there such thing as a business-casual email?

In a world that is becoming more casual, how far can you get without being considered unprofessional? Emails are taking over as a strong form of communication in the business world, instead of traditional letters, a past form of communication favored by businesses. However, many in the business world are viewing emails as a casual way to communicate, eliminating formality. Just because you are allowed to wear jeans to work, doesn’t mean you can forget to end sentences with a period, or use the phrase “LOL” in a business related email.

In the defense of myself (and I’m sure others in the business world), we have never been taught how to write a formal email. I remember numerous lessons on writing business letters in the course of my schooling, but often times the format can’t be applied to emails.

Brian Zafron at Freelance Switch has posted ways to strengthen the way you write an email. Highlighted are ways to draw the reader’s attention to the email and quickly engage them so they don’t skip over the email. Zafron goes over ways to improve content, style, form and technique to strengthen your emails.

Considering I am not yet involved in the business world, I found this post to be extremely helpful in preparing myself for future job endeavors. It is important to realize that although you may be allowed to wear jeans or flip-flops to work, you need to remember that you are in a professional setting.

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